Our Services
Hotel & Hospitality Scent Marketing
Retail & Flagship Store Scenting
Commercial & Ambient Scent Marketing
Commercial Scent Systems & Diffusers
Scent Branding & Signature Scents
Showflat & Sales Gallery Scenting
Restaurant, Café & Bakery Scenting
Branded Scent Products & Gifts
Why Choose Us
Building-Wide Fragrance Identity
A single signature scent designed for the asset itself, deployed consistently from lobby to leasing gallery.
Islandwide Installation & Servicing
Professional installation and maintenance for landlords and asset managers with single or multiple properties across Singapore.
Built for Leasing, Not Just Occupancy
Programmes designed around viewings, leasing galleries and show suites, not only day-to-day tenant experience.
Scent Marketing for Landlords & Corporate Real Estate Singapore
Singapore’s best buildings no longer compete on specifications alone. They compete on experience. We design signature scent programmes for landlords, developers and asset managers who want the building itself, not just the tenants inside it, to carry a distinct identity, from the drop-off and ground-floor lobby to the leasing gallery where a prospective tenant forms a first impression. We work across Singapore’s office and mixed-use districts, from Raffles Place, Marina Bay and Tanjong Pagar to Paya Lebar, one-north and the Jurong Lake District.
This is different from scenting a company’s own leased office. It is about the asset itself: common areas, lobbies, show suites and leasing spaces, scented consistently across a single property or an entire portfolio to support leasing and tenant retention alongside the rest of your amenity strategy.
Scent Programmes for Buildings & Portfolios
Every programme starts with the building’s positioning: what the asset competes against and the impression it needs to make on prospective and existing tenants. We then choose or create a signature scent for the building, deploy it consistently across common areas and manage it through the asset’s lifecycle, from the first leasing push to day-to-day tenant experience once the building is occupied.
Benefits for Your Building
A signature building scent supports leasing, tenant retention and your wider amenity strategy.
Stronger first impressions during viewings
A building identity distinct from every tower on the street
Sits alongside your existing amenity strategy
Consistent across a single asset or a full portfolio
Scenting a Building Zone by Zone
Drop-off and entrance. Where Singapore’s heat meets the air-conditioned lobby, so it is set separately from the rest of the building.
Main lobby and atrium. The signature scent leads here, usually delivered through the building’s own air-conditioning. See our HVAC and ACMV scent systems.
Lift lobbies, including the car park. A softer version of the lobby scent. Car park lift lobbies usually need odour control first, for exhaust fumes and damp.
Washrooms. Fresh and consistent on every floor. See our washroom scenting service.
Leasing gallery or show suite. The strongest brand moment during a leasing push, set for viewings and tours.
Tenant floors. Left to each tenant, who can extend the building’s scent into their own space if they choose. See our corporate office fragrance service.
Scenting a Portfolio
For landlords with more than one asset, the scent becomes a portfolio standard, and we document it like one. We pilot at one building, agree the fragrance, the level for each type of zone and the equipment for each type of building, then write that down as the standard.
Each additional building is brought onto the same standard, tuned for its own lobby volume, ceiling height and ACMV. Every fragrance is created by drom and formulated within the IFRA Standards, made to one formula so the scent does not drift between assets. Keppel Land, for example, has used scent in its showflats and applied the same approach across its co-working centres in Singapore, Vietnam and Myanmar. See our co-working scenting service.
Our Process for Landlords & Developers
From understanding the building’s positioning to ongoing servicing across the asset’s lifecycle, we manage everything so your building or facilities team never has to think about the equipment.
Understand the Building’s Positioning
We start with what the asset is competing against and the impression it needs to make on prospective tenants.
Design the Building’s Signature Scent
A signature scent is developed and deployed consistently across lobby, common areas and, where relevant, the leasing gallery or show suite.
Manage It Across the Asset’s Lifecycle
From an initial leasing push through to ongoing tenant experience once the building is occupied, coordinated with whichever team owns building operations.
Further Reading for Landlords and Asset Managers
- How to Choose a Scent Marketing Company in Singapore
- Scenting Large Spaces
- ION Orchard’s Scent Identity
- What Is a Scent Identity? Why Brands Without One Are Easier to Forget
- How Commercial Scent Diffusion Works
- How Much Does Scent Marketing Cost in Singapore? What You Are Really Paying For
Frequently asked questions
1. Is this for the building owner, or for individual tenant companies?
This page is for landlords, developers and asset or property managers scenting common areas, lobbies or leasing spaces. See our Corporate Office Fragrance page if you’re a company scenting your own leased office.
2. Can scent really influence leasing decisions?
It is one input among many. Location, layout, light and amenities decide leases. Scent shapes how a prospective tenant experiences the space during a viewing, and what they remember when comparing buildings afterwards.
3. Does this work for a vacant or partially leased building?
Yes. Scenting a leasing gallery or show suite is one of the most common ways landlords use scent during viewings. Developers selling residential units use the same approach in showflats and sales galleries.
4. Can the same scent be used across multiple properties in a portfolio?
Yes. One signature scent can be deployed across every asset you manage, with settings tuned for each building, as described in the portfolio section above.
5. Who manages it day to day: building management or the landlord’s marketing team?
Either, depending on how the account is set up. We coordinate with whichever team owns building operations, and our technicians work with your M&E team on anything connected to the air-conditioning.
6. How does this fit alongside our other tenant-experience initiatives?
It sits alongside your existing amenity strategy, from the café and gym to wellness facilities, as one more layer of the building experience.
Get started
Give Your Building a Signature Scent
Book a free consultation and we’ll talk through your building or portfolio’s positioning, anywhere in Singapore.